Before going in detail, let’s understand the concept of User Flow in context with a real-life example. Let’s start… Suppose, you visited a departmental store where you thought to shop for different products. Firstly, you went to the Footwear section and added some pair of shoes into a cart. Afterward, you went…
Today, Advertising Fraud is a genuine concern to enlighten in the business. This article doesn’t focus on performance app marketing rather concentrate on install as well as post-install fraud. AdGyde’s analytical tool is prominent in providing genuine facts based on per fraudulent installs. Helping you from fraud prevention, it would…
Back in the early days, app marketers would spend substantial time in getting users to install their apps. Today, app install is still one of the most common key performance indicators (KPI) in an app marketing campaign.However, now in the competitive mobile app industry, app marketers have a bigger challenge…
Earlier in the mobile apps phenomenon, the main goal was to acquire as many users as possible. The more users they can get, the higher their apps rose in rank in the Google Play app store’s’ charts. The higher the app is in the list, more the organic downloads. However…
