The COVID-19 outbreak has impacted hundreds of thousands of people’s lives with uncertainty. With this pandemic, the global economy could cost upto $2.7 trillion. Though affected late, India too is experiencing this disruption in the economy and going by the early estimates, India’s economic growth in FY21 is expected to…
Articles by Sahil Malik
“User Acquisition – a process of onboarding new users on an app via organic and non-organic networks”. You have launched an app but how will you make it renowned in the market. How your target audience will get to know about it? You will be seeking for the helping hands…
Before going in detail, let’s understand the concept of User Flow in context with a real-life example. Let’s start… Suppose, you visited a departmental store where you thought to shop for different products. Firstly, you went to the Footwear section and added some pair of shoes into a cart. Afterward, you went…
Successful Product Owners implicit good management of the product experience perfectly addressing the needs of the users. Owning an app would show a collection of experiences where UX needs major attention. Comprehending the triggers prompting users to turn to your app and showing them your product journey absolutely in a…
Truly, with the steady rise of the mobile, gaming apps have exploded. Undoubtedly, the genre of gaming apps is constantly attracting the users simultaneously helping the advertisers in acquiring more users by featuring broader innovations. AdGyde mobile measurement practices briefly tell the app marketers that: What do their users do…
Prior to going in depth of the context, one must know what exactly the Campaign Tracking is and how it works? Tracking the success of your campaign is very much important. Let’s see why? With Campaign Tracking, you can see what works the best and what does not which helps…
Today, Advertising Fraud is a genuine concern to enlighten in the business. This article doesn’t focus on performance app marketing rather concentrate on install as well as post-install fraud. AdGyde’s analytical tool is prominent in providing genuine facts based on per fraudulent installs. Helping you from fraud prevention, it would…
In the hustle bustle of the recent competitive era, a fundamental user gathering is insufficient. Users have turned out to be familiar to sustain hyper-customized information to their venture. If you don’t have a platform and device that concentrates on techniques and the targeting strategies, you might miss on generated…
In the present scenario, mobile gadgets and digital technology have collectively put the users in a control. The customary user’s venture ranging from the attention to buy has been taken over with different journeys where both are equally similar. Understanding the user’s engagement at every step enrooted the best way…
The share of impressions delivered on Apps is well ahead of the Mobile Web. Based on a recent report In India around 86% of the Smartphone Users have more impressions on Apps as compared to Mobile web i.e. only 14%. AdGyde through its #FREEMIUM Mobile App Analytical tool helps to you to…